[{"data":1,"prerenderedAt":158},["ShallowReactive",2],{"post-es-la-botella-de-pet-y-el-diseno-ux":3,"translation-es-la-botella-de-pet-y-el-diseno-ux":157},["Reactive",4],{"id":5,"date":6,"date_gmt":7,"guid":8,"modified":10,"modified_gmt":11,"slug":12,"status":13,"type":14,"link":15,"title":16,"content":18,"excerpt":21,"author":23,"featured_media":24,"comment_status":25,"ping_status":25,"sticky":20,"template":26,"format":27,"meta":28,"categories":29,"tags":31,"class_list":33,"_links":41,"_embedded":82,"tagsResolved":143,"translations":144},581,"19. 02. 2018","2018-02-19T00:00:00",{"rendered":9},"https:\u002F\u002Fjakubferenc.cz\u002Farticle\u002Fpet-lahev-a-ux-design","2025-07-05T13:05:26","2025-07-05T11:05:26","pet-lahev-a-ux-design","publish","post","https:\u002F\u002Fcms.local.test\u002Fpet-lahev-a-ux-design\u002F",{"rendered":17},"PET láhev a UX design",{"rendered":19,"protected":20},"\u003Cp>Prachobyčejná PET láhev může být kontejner na tekutinu a symbol plýtvání plastem, ale také alternativně květináč a symbol udržitelného zahradničení. Zcela něco opačného. Jak to? Funkce a význam věcí neurčuje inženýr, vlastně ani designér, ale do velké míry jsou určené použitím „tam venku“, ve světě lidí, life-world, Lebenswelt. Teď si představte, jak „alternativně“ používají IT systémy a weby uživatelé. Je potřeba to zmapovat, je potřeba znát lidi, jak pracují, jak myslí, jak\u003Cspan class=\"text_exposed_show\">é mají životy. Teprve tehdy je možné vytvořit produkt, který bude mít funkce a smysl pro jejich životy. A takové produkty by se měly ideálně tvořit. Jak na to? Poznat lidi, poznat jejich prostředí. Jinak řečeno, dělat UX design.\u003Cbr \u002F>\n\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"http:\u002F\u002Fmedia.scraphacker.com\u002F2011\u002F10\u002Fbottle-garden-11.jpg\" width=\"490\" height=\"327\" \u002F>\u003C\u002Fp>\n",false,{"rendered":22,"protected":20},"\u003Cp>Prachobyčejná PET láhev může být kontejner na tekutinu a symbol plýtvání plastem, ale také alternativně květináč a symbol udržitelného zahradničení. Zcela něco opačného. Jak to? Funkce a význam věcí neurčuje inženýr, vlastně ani designér, ale do velké míry jsou určené použitím „tam venku“, ve světě lidí, life-world, Lebenswelt. Teď si představte, jak „alternativně“ používají IT 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PET Bottle and UX Design","the-pet-bottle-and-ux-design","A short note on how a PET bottle can be plastic waste or a flower pot, and why the meaning of a product is decided by its use, which is what UX design has to map.",{"title":150,"slug":151,"description":152},"La botella de PET y el diseño UX","la-botella-de-pet-y-el-diseno-ux","Una breve nota sobre cómo una botella de PET puede ser despilfarro de plástico o una maceta, y por qué el sentido de un producto lo decide su uso, que es lo que estudia el diseño UX.",{"title":154,"slug":155,"description":156},"La bouteille en PET et le design UX","la-bouteille-en-pet-et-le-design-ux","Une courte note sur la bouteille en PET, déchet plastique ou pot de fleurs, et sur le sens d’un produit, que décide son usage, objet même du design UX.","\u003Cp>Una botella de PET de lo más corriente puede ser un recipiente para líquidos y un símbolo del despilfarro de plástico, pero también, alternativamente, una maceta y un símbolo de la jardinería sostenible. Algo totalmente opuesto. ¿Cómo es posible? La función y el significado de las cosas no los determina el ingeniero, ni siquiera, en realidad, el diseñador, sino que en gran medida los determina el uso «ahí fuera», en el mundo de las personas, el life-world, el Lebenswelt. Ahora imaginad de qué maneras «alternativas» usan los usuarios los sistemas informáticos y las webs. Hay que cartografiarlo, hay que conocer a las personas, cómo trabajan, cómo piensan, cómo \u003Cspan class=\"text_exposed_show\">son sus vidas. Solo entonces es posible crear un producto que tenga funciones y sentido para sus vidas. Y así es como, idealmente, deberían crearse los productos. ¿Cómo hacerlo? Conocer a las personas, conocer su entorno. Dicho de otro modo, hacer diseño UX.\u003Cbr \u002F>\n\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"http:\u002F\u002Fmedia.scraphacker.com\u002F2011\u002F10\u002Fbottle-garden-11.jpg\" width=\"490\" height=\"327\" \u002F>\u003C\u002Fp>",1790905691526]